Factors affecting Arab consumers' attitudes toward online shopping in light of COVID-19: the moderating role of digital marketing

field_of_study

Social Sciences

university

Islamic University of Gaza

authors

Salem, M.; Baidoun, S.; Abu Sharikh, N.; Sammour, N.; Alnajar, G.; Alasttal, F.; Alghusain, I.; Saqer, H.

authors_full_names

Salem, Mohammed Zedan Yehia (56053112300); Baidoun, Samir D. (6505801900); Abu Sharikh, Nabila (57656079900); Sammour, Nabil (57983280800); Alnajar, Ghada (57982810100); Alasttal, Fady (57982342600); Alghusain, Ihab (57983746200); Saqer, Hassan (57983983500)

authors_id

56053112300; 6505801900; 57656079900; 57983280800; 57982810100; 57982342600; 57983746200; 57983983500

year

2023

source_title

Journal of Enterprise Information Management

article_title

Factors affecting Arab consumers' attitudes toward online shopping in light of COVID-19: the moderating role of digital marketing

volume

36

issue

2

page_start

480

page_end

504

publisher

Emerald Publishing

affiliations

University College of Applied Sciences, Gaza, Palestine; Birzeit University, Birzeit, Palestine; Islamic University of Gaza, Gaza, Palestine; Al-Azhar University of Gaza, Gaza, Palestine

authors_with_affiliations

Salem, Mohammed Zedan Yehia, University College of Applied Sciences, Gaza, Palestine; Baidoun, Samir D., Birzeit University, Birzeit, Palestine; Abu Sharikh, Nabila, Islamic University of Gaza, Gaza, Palestine; Sammour, Nabil, Islamic University of Gaza, Gaza, Palestine; Alnajar, Ghada, Al-Azhar University of Gaza, Gaza, Palestine; Alasttal, Fady, Al-Azhar University of Gaza, Gaza, Palestine; Alghusain, Ihab, Islamic University of Gaza, Gaza, Palestine; Saqer, Hassan, Al-Azhar University of Gaza, Gaza, Palestine

corresponding_author

M. Salem; University College of Applied Sciences, Gaza, Palestine; email: mrdd_salem@hotmail.com

cited_by

32

doi

10.1108/JEIM-04-2021-0175